Develop a practical and actionable author marketing plan to support your writing career.
In this workshop, you will learn about the basics of marketing strategy and the tools available before constructing a marketing plan customised to you and your needs. You will get expert marketing tips to help you connect and engage with your target audience and readers.
Learning Outcomes:
By the end of this workshop, students will:
Set your author marketing goals
Identify your target audience
Understand the importance of a marketing funnel and the right marketing mix
Learn about the range of traditional and digital marketing options available
Discover free and low-cost marketing tools
Identify the best marketing tools and tactics for you
Create your actionable author marketing plan.
Format
This is a workshop for intermediate and emerging writers. More information on program formats and level definitions can be found here.
About Kylie
For more than 20 years Kylie has worked as a Newspaper Journalist & Editor, Corporate Writer, and Marketing and Communication Manager, both in Australia and internationally. She is also a Content Writer, Certified Practising Marketer, and Author.
How to Connect to the Live Stream:
When you buy a ticket, you will receive two emails. One will be your receipt from Eventbrite. The other will be an email from Queensland Writers Centre on behalf of Crowdcast, our live stream provider. The latter email will thank you for registering for the course and provide you with a link to the video. A representation of this email is below; the 'Visit Event' button will take you to the live stream's landing page.
It is only through this link in which you may access the live stream, so it is important that you check that you have received it. In case you misplace this email, you will receive another email with the live stream link 10 minutes before the course is scheduled to start. If you don't receive the initial email when you buy the ticket, contact us on 07 3842 9922 or at admin@qldwriters.org.au.
FAQs
Are there ID or minimum age requirements to enter the event?
Unless otherwise stated, Queensland Writers Centre workshops and events are suitable for participants aged 16 years and over. If you are under 18 years of age, please check with us for suitability before purchasing a ticket.
Membership will be confirmed on arrival, in the event it isn't current, membership will need to be arranged.
What are my transport/parking options for getting to and from the event?
Information on getting to the State Library of Queensland can be found here.
What can I bring into the event?
You can bring either pen and paper or a laptop along with you to write with. If you do bring a laptop, please remember to bring a power adaptor if necessary.
Will this event be live streamed?
Queensland Writers Centre aims to provide material to its membership regardless of where they reside within Queensland by live streaming some events. Attendees may be broadcast periodically throughout the event as recording takes place. If you wish not to be filmed, let staff know prior to the event.
How can I contact the organiser with any questions?
You can contact us by phone on 07 3842 9922 or email us at admin@qldwriters.org.au
What's the refund policy?
If Queensland Writers Centre cancels an event, we will try to reschedule it for a later date. If we cannot reschedule the event, or if you are unable to attend on the amended date, your payment will be refunded in full.
Except in special circumstances, if you cancel a booking for, or are unable to attend an event, workshop, seminar, or course, Queensland Writers Centre cannot provide a refund. You can contact us to discuss your situation on 07 3842 9922 or email us at admin@qldwriters.org.au
Terms and Conditions
All information is correct at the time of publication. We reserve the right to make changes to the advertised program information (including course content and tutors), but if this occurs, we will try to provide as much notice as possible.
We expect that all participants will behave respectfully and professionally towards their tutor and fellow students. We reserve the right to remove anyone who behaves in an aggressive or disruptive manner. If a participant is asked to leave the class on this basis, we will not offer a refund.
We cannot accept responsibility for any loss, damage or expense sustained by students as a result of an event or circumstance whether arising from natural cause, human agency or beyond our control otherwise.